Case Study · Marketing
Marketing Campaign Budget Automation
Daily ad-budget allocation across 10+ Facebook & Instagram accounts with performance-driven recalculation.
The Challenge
Automate daily advertising budget allocation across multiple campaigns and channels (Facebook/Instagram) with performance data sync.
The Solution
- Daily scheduled budget update workflow (05:00 UTC).
- Multi-account Facebook Graph API integration.
- Dynamic budget calculation based on real-time metrics.
- Batch budget updates across platforms.
The Result
Daily automated budget reallocation across 10+ Facebook/Instagram ad accounts. Cut budget admin from 2 hours to 5 minutes.
2h→5mindaily
budget management time
System Status
All syncs operational
Technology Stack
Facebook Graph API
Google Sheets API
JavaScript
HTTP REST
Scheduled Triggers
Business Impact
Daily ad-budget allocation across 10+ Facebook & Instagram accounts with performance-driven recalculation.
Reduced budget management from 2 hours to 5 minutes daily.
Eliminated manual spreadsheet updates.
Real-time performance-based allocation.
Supports 10+ concurrent ad accounts.
14
nodes
Workflow Complexity
Multi-API orchestration · Real-time + batch
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